Hi, I'm Sophie
THE SECRETS TO SEO + GETTING ENQUIRIES FROM YOUR WEBSITE
The course that gets your website found on Google (and ai) and bringing in enquiries.
Self-paced. No jargon. No thrashing around in the dark.
A simple SEO and website enquiries course for small business owners.
The self-paced course that shows small business owners exactly what their website is missing - and how to fix it without getting overwhelmed, and without handing it over to someone else.
Get access to this course to find out what's missing for your website.
Where are your website enquiries?
You built your website, or paid someone to build it. It looks like a proper business. You're proud of it.
But the enquiries aren't coming in the way you hoped. New clients aren't finding you on Google. The people who do land on your site don't seem to get in touch.
So you post more on Instagram. You tweak the colours. You wonder if you need to start again from scratch.
You don't.
This might sound familiar
I hear a version of this most weeks.
A small business owner with a genuinely beautiful website, built properly, looks the part. But it's become something they're almost afraid of. Too complicated to update themselves, so changes pile up undone. SEO was never touched, so Google has no idea what they actually do or where. There's even a shop connected to the site, ready to take orders, and it's never made a single sale.
None of that is because the business isn't good enough, or the website looks wrong. It's because nobody added the layer that makes a website actually work for you, day to day, without you needing to become a web developer to keep it running.
Here's what nobody told you when your website was built
There's a layer missing, and it's not your fault it's not there.
When most websites get built, by a developer, by a friend, or by you on a DIY platform, the conversation goes something like this: "Tell me what you want to say and I'll put it in."
No discussion about whether your headline actually speaks to the right person. No thought about where to put the button so people click it. No conversation about the words that make a visitor feel understood enough to get in touch. No mention of SEO, local search, or how Google decides who to show.
That's not a criticism of developers or DIY builders. Making a website look good and work properly is a real skill. Marketing it is a completely different one, and it's almost always the bit that gets left out.
UK business data (ONS) shows that 92% of small businesses make it through year one, but 60% have closed by year five. Word of mouth carries the early years. Then it dries up, and the website should pick up the slack. Most of the time, it isn't built to.
That changes now.
No more thrashing around in the dark, trying to figure it out on your own. Get the blueprint, not just guesswork.
Get your website found. Get enquiries.
Introducing: The Secrets to SEO & Getting Enquiries from Your Website
A self-paced course built specifically for small business owners who need helping working out what to fix on their website to get them seen on Google (and ai), and to get the enquiries coming in.
Not built for marketing professionals. Not for people with an advanced technical background. For you, someone who is brilliant at their craft and just needs someone to explain the missing website piece clearly, in plain simple language, over a virtual cup of tea.
This course helps you add the layer your website has been missing: the words, the structure, the local SEO basics, the buttons, the trust signals. Everything that makes a visitor think yes, this is exactly who I need, and then actually get in touch.
No jargon. Just clarity.
Understand what your website needs and why, so you're never handing it over and hoping for the best again.
Trusted by 90+ small businesses across Surrey, Hampshire and West Sussex since 2024.
CIM-Qualified Marketing Strategist | Wix Partner Icon Level | Squarespace Gold Circle Partner
What if I have questions or need help?
You won't be left wondering if you got it right.
Every month you'll have the option to join a 45 minute online Monthly Clinic Call with me (Sophie).
Your chance to ask questions about the course, SEO, Google, or your own website.
Attend as many times as you like, for as long as you like.
Come with questions, or come without questions and just listen.
No pressure to join but it's there if you need it.
This website SEO course is for you if…
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You have a website that isn't showing up on Google or getting you the enquiries you hoped for
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You're fairly confident at making changes on your website but you don't know what to focus on
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You're brilliant at what you do but the marketing side doesn't come naturally
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You serve clients locally, nationally, or fully online - the course covers how to get found either way
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Someone built your site and you told them what to write - but nobody talked to you about strategy
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You built it yourself and it looks fine, but something isn't clicking
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You've been told to just post more on Instagram and you know in your gut there must be more to it
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You're ready to make changes yourself with some clear guidance on what to do first
Sound familiar? This course was made for you.
This course probably isn’t for you if…
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You don't feel that confident making text, button or layout changes on your website
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You'd rather hand it over to someone else - in which case my done-for-you website refresh might be for you and you can find out more here.
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You're already confident with SEO and conversion strategy techniques.
Five focused modules.
One outcome: a website that actually works for your business.
Every video is between one and five minutes long, designed to fit around a busy life, not take it over. Work through it at your own pace. Implement as you go. Start seeing real changes before you've even finished.
Module 1: Why your website isn't working (and it's not your fault)
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The real difference between a website that looks good and one that converts
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A full SEO and marketing audit of your own website, so you know exactly what you're dealing with
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A clear priority list, so you know what to fix first
After this module: you'll know what's broken and feel relieved it's fixable. You'll have a complete audit ready to work from.
Module 2: The words that do the work
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Why your homepage has about eight seconds to convince someone they're in the right place
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The headline formula that works for any service business
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The one mistake almost every About page makes, and how to fix it
After this module: you'll have a homepage headline that actually makes people feel understood and Google finally see's you.
Handy tools: an ai prompt to help make your words sound like you whilst working hard.
Module 3: Getting found on Google and ai (local SEO, made simple )
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How Google actually decides who to show, in simple terms
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See exactly how Google reads your website pages, so you know precisely what to fix first (SEO Checker Tool included).
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What about ai searches?
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How to make your Google Business Profile work harder for you
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How to find and use the right keywords, whether you're a local business or serve clients nationally or online, with step-by-step walkthroughs for Wix and Squarespace
After this module: Google will actually know what you do, where you do it, and who for.
Module 4: Making your website easy to say yes to
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Calls to action that actually get clicked
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Contact pages that reduce friction instead of adding it
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How to build trust on a budget: reviews, photos, and social proof that works for small service businesses
After this module: your website will have a clear path from first visit to getting in touch. Once they find you on Google (or ai), you'll know how we get them to say yes.
Module 5: Keeping it working without it taking over your life
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What to check each quarter, and what you can safely ignore
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How to use Google Search Console without it feeling terrifying
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A simple action plan you'll actually stick to
After this module: you'll have a plan that fits your real life, not an imaginary one.
Bonus: full editor walkthroughs for Wix and Squarespace. But this course works for any website builder.
This isn't a race
Life gets in the way, that's normal, and this course is built around it. Every video is short enough to watch in a spare ten minutes.
You've got lifetime access, so there's no deadline to finish by and no penalty for taking a few weeks longer than you planned. Go through it in a weekend, or a page a week. Both work.
Meet your course tutor
"Brilliant small business owners. Beautiful websites. Not on Google. Zero enquiries."
That's the pattern I kept seeing, again and again, which is why I built this course.
I'm Sophie. I'm a CIM-qualified marketing strategist with 20+ years of experience, and I founded The Marketing Launch Company because the sites looked great, the marketing layer just hadn't been added. Nobody had thought about the words, the structure, the journey a visitor takes from landing on the page to picking up the phone.
There are two kinds of small business owner who come to me. Some want someone to do it for them, that's what my done-for-you services are for. And then there are the ones who want to understand it, who want to know why their website isn't working and do it themselves properly, with a plan, not just thrashing around in the dark. This course is built for that second group.
I've worked with 90+ businesses across Surrey, Hampshire and West Sussex, and the thing I hear most often is that nobody ever explained this stuff to them in a way that actually made sense.
That's what this course does. No jargon. No overwhelm. Just clarity, and a website that finally does its job.
If "fix website and sort SEO" has been sat on your to do list for months, this is the nudge to finally get it done.
How much?
Lifetime access to everything in the course.
One payment. No subscription. £247.
Split payment option: You can split the course cost over 3 months (£82 per month). Just tap the option at the checkout.
You'll also get free access to monthly Clinic Calls with me (Sophie) to discuss the course content, Google, ai, search and your website.
If you've been on the fence...
This is the moment to stop putting it off.
I'd love to hear from you
Frequently asked questions
Your website is already built. Now let's make it work.
You need the marketing layer that should have gone in from the start. Add the SEO and let's get you seen on Google. Add the conversion techniques and let's get those enquiries coming in.
Not sure it's the right fit? Email me at sophie@themarketinglaunch.co.uk and I'll give you an honest answer, even if that answer is that something else would suit you better.
You already did the hard part, you built the website. This is what makes that work finally count - getting seen by Google and getting enquiries.
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