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Only helpful stuff
Free Marketing Tips and Insights for Small Business Owners
Local online marketing tips, advice and insights for growing your small business, and increasing your reach in Surrey. Full of helpful advice. No rubbish.


Do's and Don'ts of writing the perfect website wording for small business
Crafting the right website wording is crucial for small business owners looking to attract customers and drive conversions. Your website is often the first interaction potential customers have with your brand, so it’s essential to get it right.


Should I use a website builder or hire a professional developer?
When it comes to creating a website for your small business, one of the most important decisions you'll face is whether to use a website builder or hire a professional developer. This choice can significantly impact your budget, the functionality of your website, and ultimately, your business's online success.


Seven key lessons from my first year running The Marketing Launch
It’s hard to believe, but my marketing consultancy has officially been up and running for a whole year. Over the past 12 months, I’ve worked with almost 50 small business owners, helping them improve their online presence through websites, social media strategies, and SEO. As I reflect on this milestone, I want to share some important lessons I’ve learned that can help small business owners build their brands and succeed online.


Four simple ideas to get your small business noticed online
Are you struggling to get your small business noticed online? Having a strong online presence is essential for attracting customers and growing your business. Whether you're just starting out or looking to improve your current visibility, these four simple steps can help you stand out and increase your chances of success.


How do I get a website for my small business? A simple guide to domains hosting and website builders
If you're a small business owner and feel lost in the sea of tech jargon like "website domains," "hosting," "website builders," and "email hosting," don't worry—you're not alone! Building an online presence for your business can be confusing, but understanding the basics will help you get started. Read on for a simple guide to websites for small business owners.


Which website platform is best for my small business?
When it comes to creating a website for your small business, selecting the right web builder and platform is crucial. Let’s explore some of the top options to help you make an informed decision.


Ten tips to help you write a homepage that inspires action
10 tips for writing a homepage that captures attention, solves problems, and inspires action on your small business website.


Local reach tactics to get you noticed online
Looking to connect with your local community more effectively? Discover 12 simple yet powerful tactics to enhance your visibility on a local scale both on Instagram and online. These tips will help you reach and engage with your local audience.


Transferring Audience Insights into Website Success
You’re told that once you know who your ideal audience are and you understand them, everything becomes easier. How do you translate the information you know about your ideal audience into your marketing.


How to keep your Social Media Sanity
Social Media Sanity: How to Cut Through the Noise and Avoid Overwhelm.


You don't own your social media
When Meta goes down it is important to remember these key marketing lessons for small business owners. Don't put all your eggs in one basket.


Build your networking confidence
It's an unpopular opinion but for introverts and even some extroverts, why on earth would you want to walk into a room full of strangers who all want to talk to you? About you!? I mean, who in their right mind would put themselves through that, right?


Small Biz Lessons from Dex and Emma
Ever stumbled upon a book that captivates your heart, then 14 years later it enlightens your entrepreneurial journey? That's precisely what happened when Dex and Emma waltzed into my life through "One Day" by David Nicholls on St. Swithin's Day in 2010. Let me share what I’ve learned and how these lessons can supercharge your small business.


Ten edits for a better Google Business Profile
Maximise your online presence and attract local customers by optimising your Google Business Profile listing with accurate information, compelling visuals, and customer reviews.


Three game-changing ChatGPT prompts
3 game-changing Chat GPT prompts to get your business noticed online.


How to talk to your ideal customers - so they listen?
First off - stop talking about yourself.


Grow your business by advertising on local Facebook Community Boards
Post on local Facebook Community Boards regularly. It’s FREE advertising to locals in your area, direct into their facebook feeds.


Nineteen ideas to improve local marketing for your small business in Surrey
Improve your local reach and online visibility across Surrey with these 19 local marketing ideas for small businesses owners.


Marketing explained as the perfect dinner party
What is Marketing? It's as simple as throwing a dinner party. Dive into the basics of segmentation, positioning, advertising, PR and social media.


To employ or not to employ?
Choosing Between employing a Marketing Manager and contracting a Freelancer: Weighing up the Pros and Cons of each.


The Power and Pitfalls of AI in Marketing
Artificial Intelligence (AI) has transformed marketing, providing valuable insights and personalised experiences. While it streamlines operations and drives growth, concerns about data privacy and over-reliance on automation call for cautious implementation.


Build Connections with Email Marketing
With its cost-effective approach and adaptable nature, email marketing serves as a key tool for businesses aiming to thrive in today's competitive landscape. Embracing its potential unlocks a world of possibilities, propelling small businesses toward lasting success.


Four Creative Marketing Ideas for Small Businesses on a Shoe String Budget
In the bustling world of small businesses, where every penny counts, marketing often takes a back seat. But fret not, for there are innovative yet budget-friendly strategies that can work wonders.


The importance of branding
A strong brand helps businesses stand out, build trust with customers, and grow. Whether it's creating a lasting impression or fostering loyalty, this blog explains how branding is the key to small business triumph.


Four Steps to Understand Your Target Audience
Understanding your ideal audience well can make or break your small business success. Understanding what they want and need helps you make products and services they love.


Five Quick Wins for Accelerating Small Business Growth
For small businesses, implementing quick wins can be the key to propelling growth. Embrace these five ideas to unlock immediate benefits and set your business on a trajectory of rapid advancement.
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